Purple Wallet logo

Privacy Policy

Last updated: January 2025

Introduction

Purple Wallet (Pty) Ltd ("Purple Wallet", "we", "us", or "our") is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us.

Information We Collect

Personal Information

We may collect personal information that you provide to us, including:

  • Name, email address, phone number, and contact details
  • Company name and business information
  • Financial information for insurance quotes and policies
  • Identity documents as required by regulatory compliance
  • Communication preferences and marketing consent

Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address and browser information
  • Device information and operating system
  • Pages visited and time spent on our site
  • Referral sources and clickstream data
  • Cookies and similar tracking technologies

How We Use Your Information

We use the information we collect for the following purposes:

  • Providing insurance and risk management services
  • Processing quotes, applications, and claims
  • Communicating with you about our services
  • Meeting regulatory and legal obligations
  • Improving our website and services
  • Sending marketing communications (with your consent)
  • Detecting and preventing fraud
  • Analyzing usage patterns and trends

Information Sharing and Disclosure

We may share your information with:

  • Insurance carriers and underwriters for policy placement
  • Reinsurance partners and Lloyd's syndicates
  • Service providers and business partners who assist in our operations
  • Regulatory authorities as required by law
  • Professional advisors (lawyers, accountants, auditors)
  • Third parties with your explicit consent
  • In connection with business transfers or mergers

We ensure that all third parties are bound by confidentiality obligations and data protection requirements.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • Encryption of data in transit and at rest
  • Access controls and authentication mechanisms
  • Regular security assessments and audits
  • Employee training on data protection
  • Secure data storage and backup systems
  • Incident response and breach notification procedures

Your Rights (POPIA Compliance)

Under the Protection of Personal Information Act (POPIA), you have the right to:

  • Access your personal information we hold
  • Request correction of inaccurate information
  • Object to the processing of your information
  • Request deletion of your information (subject to legal obligations)
  • Withdraw consent for marketing communications
  • Lodge a complaint with the Information Regulator

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Insurance records are typically retained for a minimum of 5 years after policy expiry, as required by South African insurance regulations.

International Data Transfers

As we work with international insurance markets (including Lloyd's of London), your information may be transferred to and processed in countries outside South Africa. We ensure appropriate safeguards are in place for such transfers in accordance with POPIA requirements.

Cookies and Tracking

We use cookies and similar technologies to improve your browsing experience, analyze site traffic, and personalize content. You can control cookie settings through your browser preferences. Please note that disabling cookies may affect the functionality of our website.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

Purple Wallet (Pty) Ltd

Information Officer: [Name]

Email: connect@purplewallet.eco

Address: Johannesburg, South Africa

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically for any changes.